NEW DELHI (Reuters) - India's car sales are expected to post their
weakest growth in nine years, if any at all, as automakers such as Tata
Motors (NSI:TATAMOTORS) and Maruti Suzuki (NSI:MARUTI.NS - News) battle with falling demand due to high interest rates and rising car ownership costs.
Slumping GDP growth, rising fuel prices and expensive
credit have slashed car sales in India, a market that was the toast of
the industry two years ago and has attracted billion-dollar bets from
global manufacturers hungry for growth.
"Negative sentiment among lower-end customers by virtue
of interest rates not coming down, high fuel charges; all these put
together is hurting sentiments," said S. Sandilya, president of the
Society of Indian Automobile Manufacturers (SIAM).
SIAM cut its car sales growth forecast for the year
that ends in March to 0-1 percent on Wednesday, its third downgrade this
financial year from an initial estimate of 10-12 percent.
Car sales in India, where major players include Tata,
Maruti and South Korea's Hyundai Motor Co, have grown every year since
the financial year that ended in March 2004.
Lobby group SIAM will appeal to the government for
industry-boosting measures including cutting taxes on larger cars in
March's federal budget, Sandilya told reporters at a quarterly press
briefing in New Delhi.
"Going by current trends, we do not think the industry
will be able to recover in the fourth quarter (January-March) unless
government extends full support," said Sandilya, who called on the
central bank to reduce "extremely high" interest rates which currently
stand at 8 percent.
Most of India's large and rapidly-growing middle class,
largely responsible for powering car sales growth, depend on loans and
credit for big purchases.
SIAM also cut its forecast for motorcycle sales growth
this financial year to 3-5 percent from 5-7 percent previously, and for
commercial vehicles to 0-2 percent, again citing high interest rates and
slowing economic growth.
Car sales in December fell 12.5 percent year-on-year,
SIAM said, their second straight monthly decline and fourth in five
months. Sales so far this financial year are down 0.33 percent on the
same period a year ago.
After a 30 percent expansion in sales in the financial
year 2010-11, a slew of global carmakers including Ford, General Motors,
and Nissan invested billions of dollars in building up their Indian
operations.
But a series of interest rate rises by the
inflation-wary Reserve Bank of India combined with a slowdown in India's
once-breakneck GDP growth saw sales growth fall to just 2.2 percent
last year.
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