The Samsung press conference was arguably the most anticipated of the 2013 Consumer Electronics Show (CES). And based on the initial response, the company did not disappoint, showcasing everything from a “smart TV” to a refrigerator that gives you more freezer space when you need it.
"The TV is almost human," Tim Baxter, president of Samsung America, told the capacity audience inside the Mandalay Bay ballroom on Monday. The F8000 LED is expected to become Samsung's signature mainstream television offering.
"It demonstrates our commitment to bring back the wow," Baxter said.
Like a beefed -up version of the
iPhone's Siri functionality, the F8000's S-Recommendation system can
understand questions from viewers and offers responses to their
inquiries. For example, Baxter asked the television, “Anything good on
today?" and was greeted with a sampling of programming choices that
evolve based on not only the type of programming he normally views but
also the actual time he views it.
Similar to the Xbox's Kinect
camera system, the F8000 also makes use of hand -gesture functionality;
instead of using a remote control, users move their hands to change TV
channels or record a movie.
"It's the most powerful, personal TV experience ever created," Baxter said."It will change the way you discover content."
And speaking of personal, Samsung America Senior Vice President Joe Stinziano
said the company would soon offer viewing glasses that will allow two
users to view different channels, full-screen, from the same television
at the same time. The high-resolution images will be transmitted
directly into the lenses while the sound will be piped in through
earbuds built -into the glasses. Analysts from CNET jokingly referred to
the glasses as “hate vision" saying they were the "ultimate anti-social
tool" for viewing audiences. In other words, they are almost certain to
be a hit.
Stinziano went into further
detail, explaining how the S-Recommendation works. When viewers turns
their televisions on, they are greeted by five different panels, which
include current shows and movies, upcoming titles, and access to
different social media platforms.
Last summer, Samsung released similar technology for its Galaxy smartphones, but this is the first time a mass-market version of interactive voice technology has been produced for televisions.
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